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SPX Agency Lab Article: From Student Housing to PBSA and Coliving to the Rise of Purpose-Built Shared Living (PBSL) Banner

From Student Housing to PBSA and Coliving to the Rise of Purpose-Built Shared Living (PBSL)

From Student Housing to PBSA and Coliving to the Rise of Purpose-Built Shared Living (PBSL) We live in a time of change, disruption. Global forces, such as the growing population, the rising prices of houses, the emerging technologies and the mobile lifestyle of new generations, among others, are irreversibly shaping our cities and how we…
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How Online Behaviour Is Changing The Student Sector

How Online Behaviour Is Changing The Student Sector When it comes to stepping into college life, researching and finding the right university and the right place to live is like trying to find a life partner. It needs to be the right fit, as it is central to shaping a young adult’s future. And just…
spx lab article related to brand touchpoints for an optimal customer experience

Defining Brand Touchpoints for an Optimal Customer Experience

How to Define Brand Touchpoints for an Optimal Customer Experience We have reached a time where it is no longer just about creating and selling better goods and services, it is about delivering value in the experience. Some would even call this the peak of the Experience Economy. First used in a 1998 article by…
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