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SPX Agency Lab Article: Unpacking Online Community Building

Unpacking Online Community Building

Unpacking Online Community Building In these extensively digitized times, a generous part of our social life can be tracked online. We already talked about working remotely in a previous article entitled Remote Working during Coronavirus: a Blueprint for the Future Work. Now, it’s the turn of online communities to occupy our attention. Online communities should…
SPX Agency Lab Article: Unpacking Spatial Branding: How Can Brands Enter the Space? Banner

Unpacking Spatial Branding: How Can Brands Enter the Space?

Unpacking Spatial Branding: How Can Brands Enter the Space? Branding is more than defining a name, logo and tagline. Branding communicates values, emotions, recognition in the industry and the visual identity of a company. Efficient branding aims to create experiences both for consumers and all the stakeholders involved in the project. There is no defined…
SPX Agency Lab: Merchandising article banner, hat, bag and hand

The Power of Merchandising in Real Estate

The Power of Merchandising in Real Estate The power of brand merchandise in real estate is often disregarded when it comes to building a strong brand. When in fact, branded products are a great way to gain brand recognition and to stay at the top of mind with your customers. They are not only a…
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How Online Behaviour Is Changing The Student Sector

How Online Behaviour Is Changing The Student Sector When it comes to stepping into college life, researching and finding the right university and the right place to live is like trying to find a life partner. It needs to be the right fit, as it is central to shaping a young adult’s future. And just…
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